Mackage
brief–––Elevate mackage from ‘mall-brand’ to a refined luxury position
work–––updated ecomm approach (lighting, styling and casting); refined 360 global campaign EXECUTION from concept, talent and crew; astute and restrained design direction ACROSS ALL CHANNELS.
creative collaborators–––Tyler Mitchell, Drew Vickers, Malina Joseph Gilchrist, Crosby Studios, SHAYNE LAVERDIERE, Norman Wong, Quentin de Briey, Quannah Chasinghorse and Carlos Nazario. (︎Brand Case Study Available︎)
work–––updated ecomm approach (lighting, styling and casting); refined 360 global campaign EXECUTION from concept, talent and crew; astute and restrained design direction ACROSS ALL CHANNELS.
creative collaborators–––Tyler Mitchell, Drew Vickers, Malina Joseph Gilchrist, Crosby Studios, SHAYNE LAVERDIERE, Norman Wong, Quentin de Briey, Quannah Chasinghorse and Carlos Nazario. (︎Brand Case Study Available︎)